The latest iPad Pro is the thinnest product Apple has ever made, thinner than the iPod nano. A new report says that this move to thinner gadgets will come to other products, including the iPhone—though likely not until next year.
The precedent has been set by the new iPad Pro, according to Bloomberg’s Mark Gurman in his latest Power On newsletter. “Apple’s new iPad Pro sets the stage for thinner iPhones and other devices,” Gurman said. “Over the past several years, Apple appeared to be shifting away from making devices as thin and light as possible.”
The new iPad Pro, released in April, “marked a return to form,” Gurman added. The new device delivered something much thinner without compromising battery life, and it seems that will be the template for Apple’s future raft of products. As well as the iPhone, Gurman believes this will make for thinner laptops and watches.
Well, those products have been getting thicker, for example with the Apple Watch Ultra and recent MacBook Pro models, and bigger batteries have been a part of that.
But now that Apple has proved it can do it with the iPad Pro, it will do it in other devices. “The plan is for the latest iPad Pro to be the beginning of a new class of Apple devices that should be the thinnest and lightest products in their categories across the whole tech industry,” Gurman said.
In other words, Apple’s success with a svelte iPad Pro means “Apple has figured out how make its devices thinner again while still adding major new features.”
That’s true: Apple has always prioritized maintaining battery life even when new features demand more power. As a result of which, the latest iPad Pro has the same 10-hour battery life found on the original iPad and all Apple’s tablets in between. And this is no mean accomplishment with power-hungry innovations over the years.
But you need to be patient: this super-thin design is not coming just yet. “I’m told that Apple is now focused on developing a significantly skinnier phone in time for the iPhone 17 line in 2025,” Gurman said, though he doesn’t specify a date for a thinner Apple Watch and MacBook Pro.
Which leaves the question: would you like a slimmer iPhone with the same battery life as now, or would you, as I suspect many would, be happy with a device the same thickness as now, but with increased battery life?
In the meantime, there are growing signs that the Apple Watch is also due to be slimmed down, and may even do so this year, with the release of Apple Watch Series 10.
THE Business World
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